Collaborative design methods play a key role in aligning team members towards a shared and strategic project vision. In this article we describe how user stories stimulate and facilitate discussion and decision making with clients in the development of a User Experience Strategy. In our context (the development of online projects) the User Experience Strategy becomes an ’in principle agreement’ on the shape of the project (what), its purpose (why), and provides potential implementation strategies (how). It takes into account all perspectives (e.g business, technical, marketing, brand) but privileges the intended user experience.
strategicJanuary 30, 2015
culturalJanuary 30, 2015
creativeJanuary 29, 2015
economicJanuary 30, 2015
© 2015 Davis Brand Capital. All rights reserved.