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Unlikely Arbiter of Fashion Declares Death of Lipstick

Thursday, March 18, 2010

Newspaper columnists, television pundits and so-called style commentators are usually credited with identifying the zeitgeist. Not this time. Step forward the number-crunchers from the Office for National Statistics. The ONS’s snapshot of what we put in our shopping baskets is intended to calculate the cost of living but has the interesting side-effect of illuminating changing habits and fashions. This is how we learnt yesterday that the reign of lipstick as the mainstay of women’s handbags was over, having dropped, as it were, out of the basket, and that lip gloss had taken over.

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