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Gap Revitalizes Brand To Regain Market Share

Tuesday, October 20, 2009

Gap hasn't had an easy time of it, and not just because of last month's death of Don Fisher, who founded the store in 1969. The clothing retailer, which owns Gap, Banana Republic, and Old Navy, has suffered through years of declining sales and several executive changes. Only Old Navy, Gap's value-priced brand, has seen a sales increase this year.

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