UE is a publication of Davis Brand Capital.
  • rss
  • feedburner
  • twitter
  • facebook
  • DavisBrandCapital.com

{ U E } Feed

Should Apple Be Arbiter of Taste for iPhone Apps?

Monday, May 11, 2009

As the company moves from marketing to its once-niche following -- many experts have suggested Apple customers were for many years a cult -- to selling to the ever-broadening sweep of iPhone, iPod and iTouch users, it finds itself wrestling with some of the same issues that confront other truly "mass" marketers, such as whether it needs to be an arbiter, or some might say censor, of what content it makes available.

Read entire article >>>

Categories

Recent Comments

twitter Facebook Add to Technorati Favorites Alltop, confirmation that we kick ass

Copyright © 2009 Davis Brand Capital. All Rights Reserved.