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The Top Five Most 'Emotionally Engaging' Super Bowl Ads

Wednesday, February 4, 2009

Media-research firm Innerscope concluded that the most "emotionally engaging" ads -- surprisingly or not -- were those that in one way or another channeled concerns about the economy. That CareerBuilder and Cash4Gold ranked highest in the firm's subconscious scale only speaks to what many already know; people are worried about their finances.

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