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Tag: gadget

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At Issue } essential reading

RIM Unveils 7-Inch BlackBerry PlayBook, It's All About Enterprise

Sep 28, 2010

It's here: After months of teasing, RIM's revealed its iPad rival. Except it's targeted at Enterprise customers. Or so says RIM anyway. Meet the PlayBook. Debuting the BlackBerry on stage at the RIM developers conference, after months of speculation, rumors, and hype, RIM's Mike Lazaridis noted it was the "first professional tablet." Be that as it may, it's definitely a swipe at the iPad, which many commenters have suggested is more of a consumer media consumption machine, despite an impressive uptake in enterprise markets which was recently enough to cause city analysts to up their Apple stock predictions. (RIM, remember, was already on a high after quarterly earnings jumped a surprising 68% from the same quarter last year.) What's inside RIM's PlayBook?

To Win Over Users, Gadgets Have to Be Touchable

Claire Cain Miller
Sep 1, 2010

Whoever said technology was dehumanizing was wrong. On screens everywhere — cellphones, e-readers, A.T.M.’s — as Diana Ross sang, we just want to reach out and touch. Scientists and academics who study how we interact with technology say people often try to import those behaviors into their lives, as anyone who has ever wished they could lower the volume on a loud conversation or Google their brain for an answer knows well. But they say touching screens has seeped into people’s day-to-day existence more quickly and completely than other technological behaviors because it is so natural, intimate and intuitive.

Coupons, Mobile, And The Path To Purchase

Aug 12, 2010

Last October, media marketing firm Greystripe released a study of working moms who use their iPhones for everything from banking to social networking to making purchases. Dubbed the "iPhone Mom," this audience segment depends on the iPhone for managing their lives to entertaining their children. Just over half use their iPhones at the supermarket, according to the study.

Android Outsells iPhone for the First Time

Aug 3, 2010

Nielsen's second-quarter statistics for smartphones are out, and of course it involves the quickly evolving and often bloody fight between Apple's iPhone and the various phones using Google's Android. For the first time, more new purchasers (within the past six months) have chosen Android more often than iPhone. Android accounted for 27% of those smartphone sales in the US, while the iPhone snagged 23%. BlackBerry, of course, remains on top.

Steve Jobs's Disastrous iPhone 4 Press Conference

Jul 20, 2010

I watched with growing dismay and disbelief as Steve Jobs struggled through his press conference last week about the iPhone 4 dropped calls. It's a classic example of how not to conduct public relations.

Seven Things You Need to Know About IPhone 4

Michael Learmonth
Jun 8, 2010

CEO Steve Jobs also unveiled some new metrics. Among them: Apple expects to control 48% of the mobile display ad market in the second half of 2010; it already has $60 million in commitments for its mobile iAd format; and it has paid out more than $1 billion in revenue to app developers. Here are some takeaways from Mr. Jobs' presentation at Apple's Worldwide Developers Conference today.

E-Books Rewrite Bookselling

Jeffrey A. Trachtenberg
May 21, 2010

In the massive new Barnes & Noble superstore on Manhattan's Upper East Side, generous display space is devoted to baby blankets, Art Deco flight clocks, stationery and adult games like Risk and Stratego. The eclectic merchandise, which has nothing to do with books, may be a glimpse into the future of Barnes & Noble Inc., the nation's largest book chain. Electronic books are still in their infancy, comprising an estimated 3% to 5% of the market today. But they are fast accelerating the decline of physical books, forcing retailers, publishers, authors and agents to reinvent their business models or be painfully crippled.

For Apple, Lost iPhone Is a Big Deal

Apr 20, 2010

For anyone who has ever lost a cellphone, remember this: it could be worse. You could be the person who left his phone in a bar in California. And it wasn’t just any phone; it was a supersecret version of the next iPhone. That model is not expected to be formally unveiled for a couple of months.

Laptop Killer? Pretty Close

Walt Mossberg
Apr 1, 2010

For the past week or so, I have been testing a sleek, light, silver-and-black tablet computer called an iPad. After spending hours and hours with it, I believe this beautiful new touch-screen device from Apple has the potential to change portable computing profoundly, and to challenge the primacy of the laptop. It could even help, eventually, to propel the finger-driven, multitouch user interface ahead of the mouse-driven interface that has prevailed for decades.

Looking at the iPad From Two Angles

David Pogue
Apr 1, 2010

In 10 years of reviewing tech products for The New York Times, I’ve never seen a product as polarizing as Apple’s iPad, which arrives in stores on Saturday. “This device is laughably absurd,” goes a typical remark on a tech blog’s comments board. “How can they expect anyone to get serious computer work done without a mouse?” “This truly is a magical revolution,” goes another. “I can’t imagine why anyone will want to go back to using a mouse and keyboard once they’ve experienced Apple’s visionary user interface!” The haters tend to be techies; the fans tend to be regular people. Therefore, no single write-up can serve both readerships adequately. There’s but one solution: Write separate reviews for these two audiences.

Brand Flops: Ford, GE, Coca-Cola Know Hype Can Hurt New Products

Laurie Burkitt and Ken Bruno
Mar 22, 2010

The Apple iPad, hitting stores April 3, is one of the most-hyped products in technology history. There is talk that it could revolutionize computing and media. But when it comes to new products, great expectations can doom products that don't measure up to them.

New Sony Gadgets Take Aim at Apple

Mar 5, 2010

Threatened by Apple Inc.'s growing stable of portable devices, Sony Corp. is developing a new lineup of handheld products, including a smart phone capable of downloading and playing videogames, according to people familiar with the matter. The Japanese electronics giant also is developing a portable device that shares characteristics of netbooks, electronic-book readers and handheld-game machines. The device is designed to compete against multifunction products such as Apple's coming iPad tablet, these people said.

Kindle Not Ready to Surrender to iPad

Jan 29, 2010

Advocates wary of the Apple device say Amazon.com's e-reader has its new rival beat on battery life, weight, cost and reading experience.

Apple Sees New Money in Old Media

Yukari Iwatani Kane and Ethan Smith
Jan 20, 2010

With the new tablet device that is debuting next week, Apple Inc. Chief Executive Steve Jobs is betting he can reshape businesses like textbooks, newspapers and television much the way his iPod revamped the music industry—and expand Apple's influence and revenue as a content middleman. In developing the device, Apple focused on the role the gadget could play in homes and in classrooms, say people familiar with the situation. The company envisions that the tablet can be shared by multiple family members to read news and check email in homes, these people say.

The Race to Be an Early Adopter of Technologies Goes Mainstream, a Survey Finds

Jenna Wortham
Sep 2, 2009

For decades, the adoption and use of the latest technologies was limited to a subculture: Whether called “tech enthusiasts” or “gadget geeks,” the implication was that most of the world got along fine with older, established products and services, while a smaller group pursued the most leading-edge technology. But according to a study released Wednesday by Forrester Research, a marketing firm based in Cambridge, Mass., a shift has taken place. What used to be the pursuit of a few has become decidedly mainstream. We’re all gadget geeks now.

The Good Enough Revolution: When Cheap and Simple Is Just Fine

Robert Capps
Aug 29, 2009

In 2001, Jonathan Kaplan and Ariel Braunstein noticed a quirk in the camera market. All the growth was in expensive digital cameras, but the best-selling units by far were still cheap, disposable film models. That year, a whopping 181 million disposables were sold in the US, compared with around 7 million digital cameras. Spotting an opportunity, Kaplan and Braunstein formed a company called Pure Digital Technologies and set out to see if they could mix the rich chocolate of digital imaging with the mass-market peanut butter of throwaway point-and-shoots. They called their brainchild the Single Use Digital Camera and cobranded it with retailers, mostly pharmacies like CVS.

Does Your Wii Make You Happier Than Your iPod?

Feb 27, 2009

How do you measure your own happiness? Do you gauge the tingly feeling in your fingers? Or perhaps the slightly giddy sensation just above your belly button? I only ask because something called the Gadget Helpline surveyed 2,500 of its most helpless customers and discovered that the Nintendo Wii is the electronic device they would most like to marry.

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