Hey, Alli, Does This Dignity Make My Butt Look Big?
Sunday, July 8, 2007
The new fat-blasting wonder drug, alli, is terrifying. I’m talking “Poltergeist” clown terrifying. The product poses some unique marketing challenges, to say the least.
Davis ThinkingWhile I applaud and, I hope, help advance the “green” movement on a number of fronts, I think it is important also to recognize the functional selfishness of the entire effort. If we are honest, “going green” isn’t really about saving the planet or improving the environment. It’s about saving ourselves. Our broad, cultural hubris may let us forget these are separate things.
The new fat-blasting wonder drug, alli, is terrifying. I’m talking “Poltergeist” clown terrifying. The product poses some unique marketing challenges, to say the least.
Copyright © 2009 Davis Brand Capital. All Rights Reserved.