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The Influencer’s Dilemma: The Battle For Mindshare Amid Media Turmoil

Successful businesses are always making choices and sacrifices, strategically looking as to how they are going to prioritize their resources, including human capital, budgets, and, of course, time. As the world around them adapts, so too do they need to make changes internally to respond, or to predict where trends are going ñ and if they guess right, the business could catapult ahead of less-agile competition.

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