Belling says influencer marketing was critical from day one, when popchips was just a little indie brand that could. They knew they didn’t have the budget for a traditional ad campaign, so how else to get the word out? By getting as many snacks into the hands that mattered.
strategicAugust 24, 2016
culturalAugust 24, 2016
economicAugust 24, 2016
creativeAugust 24, 2016
© 2016 Davis Brand Capital. All rights reserved.