Hannah Montana can carry a tune and, apparently, a billion-dollar corporation. Disney was floundering until it plugged in its tween dream machine, cranking out the bubblegum-pop stars that make young girls scream—and spend, spend, spend.
strategicOctober 24, 2014
culturalOctober 24, 2014
creativeOctober 24, 2014
economicOctober 24, 2014
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