Unbound Edition. Meaningful conversations about brand, from Davis Brand Capital.



Google Wave Attempts to Modernize Email

Google Wave is a new communication tool that the search giant bills as “what email would look like if it were invented today.” While the plan to modernize email is laudable and ambitious, Google Wave’s whiz-bang features can feel confusing and chaotic to new users. However, if regular people can make the leap that Wave does from email’s message-based system to conversations as co-editing a single document, Wave could revolutionize the way we communicate and collaborate online.

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