Be afraid, Madison Avenue. Be very afraid. That seems to be the message in the aftermath of the crowded, frenetic advertising bowl that took place inside Super Bowl XLIV on Sunday. Among those commercials consistently deemed most effective, memorable and talked-about, many were created or suggested by consumers — or produced internally by the sponsors — rather than the work of agency professionals.
strategicJanuary 29, 2015
culturalJanuary 29, 2015
creativeJanuary 29, 2015
economicJanuary 29, 2015
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