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Wednesday, 19 November 2008

 

 

We're confused by this derivative spot for the Blackberry Storm, the company's new iPhone "me too." Is this Blackberry, Apple, or Target?

 

 



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Comments (6)Add Comment
I want Blackberry, not Apple extract.
written by Damp, November 19, 2008 08:42 AM
This is bad. Oooh! A virtual keyboard! Portrait-to-Landscape Pics! A camera, you say? GPS? More than a minute in and they've shown us nothing new or compelling. When I think Blackberry, I think business. This emphasizes video streaming and soccer moms.

Whatever.
Press this
written by Blackberry to Apple Convert, November 19, 2008 08:53 AM
I'm confused. Why are they showing really young people and athletic equipment? Who is the audience for this ad? This is trying too hard to be cool and fails to make an argument for Blackberry over Iphone. The expandable memory is the only thing I see that's different. Downloadable music? Great. But without ITunes and Ipod, what's the user experience like? The Iphone keyboard is frustrating... and Blackberry's new product has a virtual keyboard as well? So disappointing to see such a failure to improve on existing technologies.

The government will be bailing them out in no time...
Ooh! Blustery!
written by Low Pressure, November 19, 2008 01:11 PM
"Storm" is a silly name. Wasn't there a Geo Storm, too? Not so much with the power and the drive.
It's very clear that BB is scrambling.
size matters
written by Shrinky Dink, November 19, 2008 01:36 PM
Why are there so many profile shots? Blackberry knows part of the iPhone draw is its slender physique. Why call so much attention to this clunky thing's girth?
Bad!
written by Lady Humps, November 19, 2008 04:40 PM
Wow guys. Features! Look. So terrible. Being derivative is a sign of intellectual and creative failure. And, uh, that really matters since Apple is, uh, like, all intellectual and creative. Grade: F
The Lady will NEVER hump this.
What Storm? Maybe a familiar breeze on a Sunday morning.....
written by JdB, November 21, 2008 10:05 AM
If you listen to their radio commercial they don't even believe it is a BlackBerry. Not surprising since they describe the iPod Touch.

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