Analyst: Half Of 'Social Media Campaigns' Will Flop PDF E-mail
Tuesday, 07 October 2008
Adam Sarner, an analyst with market research firm Gartner, has projected that over 75 percent of Fortune 1000 companies with Web sites will have undertaken some kind of online social-networking initiative for marketing or customer relations purposes. But, he added in an interview with CNET News, 50 percent of those campaigns will be classified as failures.


Reddit!Del.icio.us!Google!Slashdot!Technorati!StumbleUpon!Newsvine!

Comments (0)Add Comment

Write comment
quote
bold
italicize
underline
strike
url
image
quote
quote

busy
 
< Prev Next >