Too Much Music Can Dilute Your Brand Image PDF E-mail
Martin Pazzani   
Wednesday, 14 May 2008
Countless brands are trying to associate themselves with music, and using so many sounds and styles that the music itself is starting to become a disposable, devalued and generic commodity rather than the legitimate brand asset it can be.


Reddit!Del.icio.us!Google!Slashdot!Technorati!StumbleUpon!Newsvine!

Comments (0)Add Comment

Write comment
quote
bold
italicize
underline
strike
url
image
quote
quote

busy