In our Street Signs section, we choose images from cities, neighborhoods and hops around the world that uncover burgeoning cultural or retail trends. In addition to this pattern recognition, we offer a bit of commentary to help bring it all together. This week’s is entitled Graphicus Vinea.

 

Amsterdam, Antwerp, London and Paris: all across Europe vines are creeping into retail visuals and graphic systems. From consumer products to shop windows to appliances, the message seems to be "go natural, go green...or just look like it." The easy twists and turns of the vines bring a welcomed playfulness back to the street, and the filigree treatments signal a gentler style that rings true as both old and new.

 

To see the images, click here.

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