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| Results 8 - 14 of 490 |
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J. Kevin Ament
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My wife and I recently moved to Atlanta, purging in the process a quarter century of bric-a-brac to make room for our daughters’ plush menagerie and a growing empire of Disney princesses. I’ll muzzle the rant over sacrificing my memory-laden artifacts to their marketing-laden geegaws and turn to the catharsis brand we entrusted to haul away our history: 1-800-Got-Junk.
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Read More/Comment (3)
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Patrick T. Davis
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What is happening in the global financial markets is stunning, surely. I am
more stunned, however, by the complete absence of dialogue in the marketing
community about this historic moment. Like most
stockbrokers who fell into success as markets expanded, most marketers only know
how to carnival-call their offerings to cash-flush consumers. Say goodbye to
that easy effort. The age of true strategy is at hand. It is make or break, to
be sure.
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Read More/Comment (0)
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R. Eric Raymond
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It is, perhaps, one of the few times that brand managers may consider a higher power than themselves, but the differences
between traditional media and interactive media requires a relaxed grip. Put away your lexicons and logo specs for a
moment and consider three thoughts.
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Read More/Comment (2)
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Patrick T. Davis
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In the history of television there have been two great shows about advertising:
"Mad Men" and "Bewitched." There was also "Thirtysomething," but the whiney
solipsistic ethos of that show erases it from the annals of broadcast history in
my mind. So with that, we let a few pictures tell a few thousand
words.
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Read More/Comment (10)
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Rachel L. Newman
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People for the Ethical Treatment of Animals (PETA) yesterday
sent a letter to Ben Cohen and Jerry Greenfield of Ben ‘n Jerry’s Ice Cream
fame, asking them to replace the cow’s milk they currently use with human
breast milk. While I don’t doubt that this moove (sorry) would make some
cows very happy, the idea of a dessert made with human breast milk gives me the
willies.
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Read More/Comment (9)
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| Results 8 - 14 of 490 |