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Del Monte to Take its Cues from Moms E-mail

Company mines custom social networks for insights on new products

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Zenith Reaffirms its 3.7% Ad-Growth Prediction E-mail

Firm more optimistic than TNS, other forecasters

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Game Advertising Grosses Over $2B in 2012 E-mail
Research and analyst firm Parks Associates have put out a report entitled, “Electronic Gaming in the Digital Home: Game Advertising,” which predicts that advertising in games will grow from $370 million last year to over $2 billion by the year 2012.
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Contextual Video Ads Becoming The New Black? E-mail
Tribal Fusion, a division of Exponential, agreed to a partnership with Roo to develop a contextual application that will serve video and ads through interactive Web page text.
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Verizon Positions Its Music Phone To Detract Attention From iPhone E-mail
Competitors are trying to make sure they aren't completely forgotten amidst the barrage of hype and media impression surrounding the iPhone's long-anticipated arrival today.
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Report: Alcohol Companies Stingy with Responsibility Ad Dollars E-mail

Beer marketers spend less than 2% of TV budgets on responsibility spots.

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On the Web, EMI to Offer More Choices E-mail

Music blogs and social networking sites like MySpace are playing an increasingly important part in record companies’ marketing plans.

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Mitsubishi Motors North America Promotes Dan Kuhnert to Executive VP of Sales & Marketing E-mail

Kuhnert had served as senior vice president of sales since April 2005.

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