US retailers have become engaged in a battle for hearts and mobiles. As leading retailers, including Walmart and JC Penney, continue to grapple with the potential of the internet, the proliferation of smartphones has inevitably caught their attention. Three years after Apple launched its first iPhone, mobile connectivity is shaking up the way retailers do business, not only online but in their stores.
strategicJanuary 28, 2015
culturalJanuary 28, 2015
creativeJanuary 28, 2015
economicJanuary 28, 2015
© 2015 Davis Brand Capital. All rights reserved.