As our various electronic devices gain more and more sensory awareness, we open up the potential for entirely new forms of interaction. Not just new interfaces–tapping and shaking and whatnot–but a shift in presence. With few exceptions, we use these new technologies in rather familiar ways. We might speak instead of type, or tap instead of click, or wave a control wand instead of mash a control pad, but these are essentially the same kinds of direct input processes we’ve done for years, just dressed up in a new look. The real shift comes when we move away from direct interaction and input, towards a world of ambient interaction and awareness.
strategicNovember 7, 2016
culturalNovember 28, 2016
economicNovember 7, 2016
creativeOctober 31, 2016
© 2017 Davis Brand Capital. All rights reserved.