At Issue } essential reading
Viacom's suit seeks a better way to remove copyright-violating YouTube uploads. Why don't content creators and Web sites both foot the bill?
The catastrophic earthquake that rocked China's Sichuan province has changed the entire tenor of the coming Olympics.
Today, even as both large media corporations and emerging entrepreneurial enterprises are challenged to identify revenue-generating strategies that can achieve aggressive investor demands, and lip-service is paid to the demands of changing market conditions, most executives remain committed to outdated and dangerous mass-media-dependent economic models.
What should we think when a top advertiser borrows a marketing strategy from the drug trade?
The rap on Microsoft is that it copies everyone else’s good ideas. That may be too kind. I think it also copies a lot of proven bad ideas. To wit, Microsoft’s latest move to offer shopping rebates to people who use its Internet search service.
Threadless is the vanguard of a new innovation model that is quietly reshaping a host of industries. Whether it's called user innovation, crowdsourcing, or open source, it means drastically rethinking your relationship with your customers.
One of the strangest and most enthralling aspects of personal blogs is just how intensely personal they can be. some people have always been more naturally inclined toward oversharing than others. Technology just enables us to overshare on a different scale.
In the age of blogging, great critics appear to be on life support. Has the role of the professional critic become obsolete in an age of book clubs, celebrity endorsements and blogs?
The problem with the notion of branded content being a sort of "direction we should all go in" is that it will end up hurting content, which in the end is going to hurt the industry.
The unexplored prairie has become the uninvented new product, the unexploited new market and the untried new business plan.