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At Issue } essential reading

Hitting The Top Shelf With Digital

Paul Newnes,
Apr 23, 2013

Hitting the top shelf with digital spirits is a fascinating business centered on good times, but it’s also intellectually challenging in terms of working within the regulations governing alcohol marketing.

3 Awesome And Inspiring Inventions From The White House Science Fair

Gregory Ferenstein
Apr 23, 2013

Some of the nation’s young brainiacs were honored today at the annual White House Science Fair.

How Marketers Can Reach The 22% Of U.S. Online Adults Who Connect Everywhere

Melissa Parrish
Apr 22, 2013

Customers are in the midst of a total mind shift. As a result of their perpetual mobile connections, their expectations have changed.

The Art of Controllership

Laura Patterson
Apr 22, 2013

Most marketers today are responsible for planning, directing, and controlling something -- at the very least a program or project.

The 21st Century Economy Will Be Urban, High Tech, and Green

Alex Steffen
Apr 22, 2013

Our world is not what it once was: the situation is more serious, the timing is more pressing, and the fortunes to be made are more astounding.

New York Wheel Could Create New Outdoor-Ad Opportunities

Jeanine Poggi
Apr 22, 2013

Developers Seeks Sponsors by Touting Attraction's Technology, Social Media Potential

Google Doodle Honors Earth Day

Lance Ulanoff
Apr 22, 2013

If you just woke up or even if you're heading out to work, take a moment to lean down and give good old Mother Earth a kiss; it is Earth Day, after all.

Boston: just another day in the news revolution

Charlie Beckett
Apr 19, 2013

What does the Boston bombing tell us about how news is changing?

How Reframing A Problem Unlocks Innovation

Tina Seelig
Apr 19, 2013

Mastering the ability to reframe problems is an important tool for increasing your imagination because it unlocks a vast array of solutions.

App lets gift givers scan physical items and send them to friends elsewhere

Murtaza Patel
Apr 19, 2013

Jifiti lets users scan product barcodes and instantly send a voucher for those items to friends in other locations.

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